MEDIA ADVISORY       FOR IMMEDIATE RELEASE

SAVE THE DATE -- SUNDAY, JULY 29, 1-4PM

YAS YOGA & SPINNING® CENTER CELEBRATES SIX SUCCESSFUL YEARS AS LEADER IN FITNESS INDUSTRY


WHAT:    Join us for the 6th Anniversary Party of YAS Yoga & Spinning® Center -- a rapidly growing and popular studio in Venice, CA -- as we celebrate its continued growth and trailblazing contributions to the fitness industry, including:

- Recognition as one of LA’s hottest work-out spots by the press including People, US Weekly, Lucky, InStyle, Self, W, NY Times, Fit Yoga, Los Angeles Magazine, Yoga World and Fitness RX.

- Offering more classes than any other fitness studio in Southern California with sold out classes in both spinning® and yoga.

- The first fitness studio to cater to athletes with the approach of “no chanting, no granola, no Sanskrit” with the creation of Yoga for Athletes®.

- Creator of the world renowned Yoga for Athletes® DVD.

- Helping to turn Abbot Kinney Blvd into a hip and thriving street. In 2001, YAS was the first yoga studio to open on Abbot Kinney. YAS saw the potential for Abbot Kinney to become prosperous and popular and soon other businesses took note and followed.

- Creation of stylish, cutting-edge sportswear that has become a hit with her clients, including Jennifer Aniston and Julia Roberts.

- Leader in the philanthropic community, raising money for Team Survivor, Aids Ride, APLA, Move On, Survivors of Hurricane Katrina, Red Cross, The Women’s Sports Foundation and Westminster School in Venice, CA.

- The future franchising of YAS in 15 more fitness studios throughout California and the United States. Founder of YAS, Nike Spokesperson and creator of Yoga for Athletes®, Kimberly Fowler, will host the event. Always putting her clients first, Fowler’s classes stay true to the mission statement of YAS: To be the “Cheer’s” of the fitness world . . . a hip, fun and friendly atmosphere for all. In addition, the party will be decked out in the studio’s signature color green . . . it’s a 6th Anniversary party you don’t want to miss!

WHO:  Kimberly Fowler, Founder and Owner of YAS, and her dedicated staff and loyal clientele (including well known names in the entertainment and sport fields)

WHEN:  Sunday, July 29, 2007; 1:00-4:00 PM

WHERE:  YAS Yoga & Spinning Center 310/396-6993   1101 Abbot Kinney Blvd, Venice, CA  90291

RSVP:  Sherri Rosen, YAS Productions  310/396-6993
NOTE:  On-site press contact will be Sherri Rosen (cell: 310/210-7009).  Kimberly Fowler and guests will be available for interviews during the event.

About Kimberly Fowler and YAS Yoga and Spinning Center:
A true trailblazer and trendsetter in the fitness industry, Kimberly Fowler started a revolution six years ago when she opened YAS Yoga & Spinning® Center. Long been considered the black sheep of yoga – in a world full of Om and meditation – Fowler embraces a more direct “yoga is a sport” approach. An accomplished athlete and practicing attorney in the U.S. and internationally, Fowler was the first fitness instructor and business owner to open a yoga studio that caters to athletes.  For more information about YAS, a popular L.A. studio with sold out classes in both spinning® and yoga, visit www.go2yas.com.

Media Contacts: For more information on the Kimberly Fowler and YAS or to set up interviews, please contact:
Sherri Rosen/YAS Productions    310/210-7009 (cell)     This email address is being protected from spam bots, you need Javascript enabled to view it     

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