SINGLE WHITE MALE SEEKS SPICY GOAT CHEESE BURRITO
Internet changes the way America dines out; restaurants and dining public
paired up through innovative website.
June 11, 2007 -- Today’s technology allows a hungry customer to type in the name of the food he’s in the mood for, then view not only a list of restaurants that offer it, but their menus as well.
From the snobbiest haute cuisine establishment to the simple hot dog vendor - MenuNetwork.com ’s got it all. Menu Network offers restaurateurs a chance to display full menus and ambience along with special services such as take-out, catering, and banquet facilities.
“Menu Network’s mission is to give every restaurant a voice,” says Kathleen Istudor, the company’s CEO. “We Americans love our dining diversity. Why shouldn’t the rural, mom and pop catfish restaurant enjoy the same kind of web presence as a swank, downtown eatery?”
And as Istudor is quick to point out, establishing and maintaining their own websites costs restaurateurs money and time. MenuNetwork is an affordable alternative to creating one’s own website. But Menu Network, by displaying links, can also serve as a channel to direct visitors to a restaurant’s existing site.
MenuNetwork.com’s powerful search engine lets hungry diners search by restaurant name, address, map, phone number, business hours, cuisine type, and menu item. Customers are also invited to post reviews.
“This draws customers who might not otherwise stop into a certain restaurant,” Istudor explains. “Expensive, business-card size directory ads can’t speak directly to a diner’s food cravings. But a hungry diner in the mood for Teriyaki chicken can call up local menus within seconds. And ideally, he’s going to head straight to the restaurant that offers him what he’s craving.”
Web-browsing diners can peruse local menus at their leisure, gaining exposure to new restaurants and unfamiliar cuisines. Imagine the following conversation at the office water cooler:
“I’m in the mood for Tandoori chicken.”
“Hey, there’s a new Indian Restaurant over on 24th Street. I’ve never been there, but I’ve read the menu, and the prices are affordable. The place got great reviews.”
“Menu Network is not only about providing restaurants with affordable advertising,” adds Istudor. “It’s about helping the dining public make informed choices about where it spends its hard-earned dollars. It’s about matching hungry customers with the dishes, prices, and ambience they happen to be seeking at any given moment.”
A free fully-integrated dining membership also ties diners to their favorite restaurants with a special ‘opt-in’ feature. This allows diners to follow specials, promotions and events provided by favorite restaurants. Dining community forums, newsletters, e-mailers, coupons, banner ads, restaurant description, history and notes from the chef are all part of the package, facilitating communication between restaurateurs and their clientele.
Menu Network helps diners keep up with menu changes and special offers at their favorite haunts as well as exposing them to new eateries and unfamiliar cuisines.
“I’m somewhat of a picky eater,” admits Lane Smolen, a college student in Savannah, Georgia. “I’m not the kind of person who ventures into an exotic ethnic restaurant, sits right down and orders food. But if I were able to browse the Net beforehand and read a menu, especially a menu that includes detailed descriptions of each dish, the mystery would be taken away and I’d be ready to walk in and try it.”
Launched in March 2007, MenuNetwork is available with a nationwide directory of over 600,000+ restaurants with addresses, contacts, maps and more. As restaurants and the dining community discover this innovative site expect it to be packed with even more information and services such as on-line reservations and on-line ordering.
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If you would like more information on MenuNetwork, Inc, visit the MenuNetwork.com website or e-mail
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