FOR IMMEDIATE RELEASE:
NEW SOLUTION FOR STICKING WITH TOUGH NEW YEAR’S RESOLUTIONS
Boston, MA – 1/3/07 – People need help at this time of year sticking with their New Year’s resolutions, especially the tough ones. A newly released podcast program can greatly improve their chances of sticking with resolutions of any kind including: weight loss, fitness, career, financial, and personal.
“Change Your Habits: Bit By Bit’s 28-Day Podcast Guide developed by master executive coach, Tana Pesso, has garnered glowing testimonials, been successfully pilot tested at Harvard, and during beta testing on iTunes ranked 32nd of 3,500 business podcasts with 60,000 downloads a month on word of mouth referrals alone. You can listen into free samples of Bit By Bit podcast guides and read great testimonials at www.changebitbybit.com.
It’s the time of year when people want a fresh start in their lives and really want to change. And, they are going to try their best to change. But, for most, they won’t succeed in changing anything. Now, they can change with “Bit By Bit” and have real success in making their dreams and plans a reality in 2007. All they have to do is follow Bit By Bit’s easy 5-minute podcast guides at the beginning and end of the day for only 28 days to successfully master a new habit or skill.
The program is fun, easy to understand, and simple to follow. Bit By Bit was created by Harvard-educated, master executive coach, Tana Pesso and based on 25 years of helping clients to achieve dramatic changes. The price is modest. Just $19 for 56 interesting and compelling podcast guides. One of the unique aspects of the program is its twice daily use: at the start of the day to plan and focus, and at the end of the day to reflect and assess progress. Ms. Pesso weaves in a variety of powerful change techniques including visualizations, virtual mentors, inspirational quotes, self-assessment, journaling, and much more. Read her “11 Keys To Unlock The Mind’s Resistance To Change” on the website for more about the theories underlying the change methodology she has incorporated into the Bit By Bit.
The testimonials below will give you an idea of the power of the program to help people achieve lasting and reliable new habits and skills of all kinds.
“Using Bit By Bit enabled me to do within 30 days what years of golf lessons, countless driving range sessions and frustrating rounds of golf couldn’t: namely, dropping my handicap by 9 strokes and consistently shooting in the low 90’s! I wholeheartedly recommend B3 to everyone (except my weekly golf playing partners!).” Brian O’Connell, former VP N. American Channel Sales, Getronics, Inc.
“Bit by Bit gave me habit reinforcement. Every day, I had the incentive, support and accountability it really takes to make a change in life. And the combination of focusing on what that change will do for you plus the pain of what it will do to you not to change is a very powerful motivator. In just 21 days, I not only built a new habit that I wanted into my life, but saw concrete results from it that I had anticipated would take at least 6 months.” Tiziana C. Dearing, Executive Director, Hauser Center for Nonprofit Organizations, Harvard University
“First of all - your program ROCKS! Please keep it up, it totally works and I LOVE IT!. I hate to say it - but Day 2 AM and PM, although difficult and not fun were without a doubt my favorite because they are the most powerful ones. AND THANK YOU AGAIN for the Podcasts! I am telling everyone I know about it. My husband just started too.” Debbie L
During her 25 years as one of the nation’s foremost executive coaches, Tana Pesso identified and utilized some very specific and effective tactics to promote behavior change in her clients. Ms. Pesso is a Harvard-educated management consultant with an exceptional record for bringing about lasting and dramatic changes in the management skills and leadership styles of her high profile executive clients. (See the website for her client list.) She has translated these insights into a completely novel and powerfully effective set of techniques that have been incorporated into podcast-guided, self-administering behavior change program called Bit By Bit. Her unique approach and her ability to bring lasting change to her clients earned her high acclaim and success in her field. Ms. Pesso was determined to bring similar services and results to the mass market -- to deliver high-quality coaching services not only to the most senior executives, but also to employees at all levels of organizations and people in any walk of life. Her success as an executive coach inspired Bit By Bit’s unique, podcast-guided program that allows a formerly expensive product (executive coaching) to be delivered cost-effectively to a whole new market.
Contact: Tana Pesso, CEO, Bit By Bit, Inc. Telephone Number: (617) 232-7709
Email Address:
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Web site address: www.changebitbybit.com
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