For Immediate Release
Contact:     David Ross
Email:     This email address is being protected from spam bots, you need Javascript enabled to view it
Telephone:    1-321-795-5440
    

New Personal Medical Identification Device Designed to Provide Immediate and Complete Lifesaving Information in Four Languages

Sebastion, FL -- Travelers may never find a more worthy travel companion since the recent introduction of the Band of Life™, a new personal medical identification device that has the unique ability to furnish medical providers located anywhere in the world with immediate and comprehensive patient information in any one of four languages: English, Spanish, French, or Italian.

The Band of Life™, which melds the best of technology with the height of functionality, is the brainchild of David Ross, a technologically savvy entrepreneur who carefully perfected the device's unique USB wristband design over a 10-year period. Intended to be worn as a bracelet, the Band of Life™ encapsulates complete medical, prescription and insurance information that healthcare personnel can retrieve within seconds by removing the wristband from its owner and plugging it into a computer's USB port. To maximize its functionality, the Band of Life™ is embedded with unique patent-pending translation software that helps to eliminate language barriers and miscommunication between international travelers and local healthcare personnel.

In addition to its merits as a readily noticeable, easy-to-wear device that provides immediate and comprehensive medical information, the Band of Life™ ensures complete privacy of the data it contains. Information submitted by customers is strictly protected via encrypted software, and for further peace of mind, each customer file is destroyed once it's downloaded to a wristband. Priced at $24.95, the Band of Life™ is widely affordable. Updates are an available option.

Band of Life™ Benefits Expand Beyond Emergency Situations
While Ross agrees that the Band of Life™ is an indispensable tool in emergency medical situations, he also envisions an even broader use for his device. "To save time and administrative costs for patients and healthcare facilities, physician practices and hospital admission offices can use the Band of Life™ to address the myriad of information necessary to process new patients. Patients simply need to remind administrative personnel that the wristband can plug directly into the computer to produce a printable read out that contains a thorough medical history," says Ross.

Ross credits his own brush with severe illness, multiple emergency room visits, and adverse reactions to repeated incidents of flawed medical judgment as the inspiration that prompted him to create the Band of Life™. Indeed, he points out that his own experience is an uncomfortable, yet palpable reminder of a larger national trend that indicates one out of every five Americans has been affected by a medical error that they or a family member have suffered. Even more troubling, the American Medical Association estimates that misinformation and misdiagnosis in emergency medical situations may well kill more than 150,000 individuals per year in the U.S. alone.

Ross believes these alarming and discomforting statistics are proof positive for the need of his device. Yet, much of the research that fueled his progress took a much more personal approach. "Over the past 10 years, I've shared my idea to anyone who would listen--doctors, paramedics, patients, friends, family. All have shown great enthusiasm and have wholeheartedly endorsed the necessity of such a device. In the end, if the Band of Life™ saves even one life, it will all have been worth it."

For more information about the Band of Life™, or to place an order, visit www.thebandoflife.com .

Editors Note: Product samples and images of the Band of Life™ are available for media use. Please contact David Ross at 1-321-795-5440 or This email address is being protected from spam bots, you need Javascript enabled to view it with any requests.