Voorhees, N.J. (MMD Newswire) March 18, 2010 -- JJSarojaGroup, LLC, a market research and conferencing firm specializing in Intelligent Local Search, debuted today.
JJSarojaGroup, LLC also announced that its first conference, Intelligent Local Search'10, will convene at the Sheraton in Philadelphia, Pa., on June 7th and 8th, 2010. Saroja Girishankar is the Managing Member of JJSarojaGroup, LLC.
"Saroja Girishankar is the premier thought leader and go-to researcher in today's mobile search/intelligent search arena," said Kitty Linder, Principal at Kitty Linder, LLC and past-President at Verizon LiveSource, a Verizon Communication unit. "JJSaroja Group's conference, Intelligent Local Search'10, features a thought-provoking agenda that lets the industry's top leaders to shed light on current issues, opportunities and solutions."
Ms. Girishankar brings nearly 25 years of expertise in the communications, networking, mobile search and information services industries. Most recently, she was the Vice President of Information Services at The Pelorus Group, where she researched and authored market reports and surveys covering a wide spectrum of topics from wireless web services plus directory and information services in the U.S. and European landscapes. In addition, Ms. Girishankar organized industry conferences on a wide range of topics from directory service to information services, crafting conference sessions, enlisting top speakers and moderating conference sessions.
Ms. Girishankar has wide research and analysis experience from her work at several well-known industry publications, as Executive Industry Editor at InternetWeek, and CommunicationsWeek, and contributor to the industry magazine InformationWeek. Ms. Girishankar's technical expertise spans from wireless services to directory services, and from telecommunications systems and IP networking to broadband services, global deregulation, mobile search and network infrastructure.
"Intelligence Local Search is the future of directory and information services," said Saroja Girishankar, president of JJSarojaGroup, LLC. "The Intelligence Local Search conference will be a quintessential event that focuses on emerging, viable business models for the industry."
JJSarojaGroup's first conference, Intelligent Local Search'10, will convene at the Sheraton Philadelphia City Center hotel in Philadelphia, PA, on June 7th and 8th, 2010. The conference will focus on diverse business models for a market that is fast transitioning from information and directory services to a comprehensive intelligent local search landscape.
The topics to be discussed at the conference include:
• What is fuelling the shift from information and directory services to intelligent local search?
• What consumer preferences are impacting free information and directory services?
• What is the role of the MVNOs in the free information search?
• What is new in the integrated voice and data local search services, especially in navigational and GPS arenas?
• How is mobile voice search evolving and how is it affected by safety issues while on the move?
• Which mobile apps for the Android and iPhone fit intelligent local search?
• How will the latest features in mobile handsets impact intelligent local search?
• Which business models fit the shift into the intelligent local search arena: transaction, advertiser-based, pay-per-call or all?
• What new models do emerging location-based service packages offer for intelligent local search and multi-modal services?
• Who is bridging mobile local and social networks and what is its impact on intelligent local search?
• What are the key issues for advertiser-based models? What other monetization models are sustainable?
• What is the state of mobile couponing and its role in transaction-based models? What levels of couponing is currently supported by information and directory search services?
• What is the feedback on expanding call-center skills to enterprises and other arenas?
• What are the trends in the information and directory services markets in the Canadian and European theaters?
• How is the industry handling search for an increasing demography of those with just mobile numbers?
To learn about the Intelligent Local Search'10 conference,
visit http://www.jjsarojagroup.com
Media contact:
Saroja Girishankar: 856-784-0140
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