LONDON (MMD Newswire) September 13, 2011 - - Georges Philips and Simon Shawcross look to provide an enlightening and radical book that shatters the illusions surrounding weight loss and diet in their new title, "The ONE Diet" (ISBN 1904928013). This book aims to combine diet and the psychology of weight loss in a concise and clear "road map" to healthy eating.
Philips and Shawcross note that we are currently plagued with obesity, diabetes, hypertension, heart disease and depression, primarily caused by the modern diet. "The ONE Diet" intends to explain the link between obesity and the proliferation of cereal grains, seed oils and over-processed, sweetened and fake foods which all have a negative effect causing both weight gain and food addiction. Philips and Shawcross also seek to show how heavily promoted fat-free and low fat "diet" foods are actually unhealthy and can cause weight gain.
According to Philips and Shawcross, "The ONE Diet" is an antidote, a diet based on extraordinarily good food that everyone can enjoy. "The ONE Diet" aims to uniquely adapt humankind's natural evolutionary way of eating, for today's world. The authors show what to avoid and what to include so that the optimal metabolic and hormonal environment for weight loss exists - enabling the reader to achieve their ideal weight.
A major strength of this book, as Dr. Doug McGuff states in the Foreword is that "The ONE Diet" also focuses on an aspect that other diet books "have largely ignored ... the psychological aspect." The co-authors look to provide easy steps to change our subconscious beliefs about our bodies, with cutting-edge yet simple strategies, including neuro-linguistic programming so that readers will quickly realize what is causing them to over-eat unhealthy foods.
Philips and Shawcross show how stress may slow or halt weight loss and focus on reducing pressure. "The ONE Diet" intends to instill in the reader power and motivation to achieve their physical goals and the ability to turn confident decisions into positive actions. This book contains menus, meal plans, recipes and a 20-minute a week workout to maximize the dietary results.
Dr. Doug McGuff says, "'The ONE Diet' ... is NOT the next new thing. ... It is what drove the evolution of the genome, which makes up your body. It cannot fail."
"The One Diet" is available for sale online at Amazon.com and other channels.
About the Authors:
Georges Philips has been a therapist for more than 20 years, as well as a psychoanalyst and educator. He has analyzed some 4,000 patients and founded the International College of Eclectic Therapies, where he offered training in analytical hypnotherapy, psychotherapy, GOLD counseling, stress management and neuro-linguistic programming. Philips has authored and co-authored several books, including "Change Directions."
Simon Shawcross is a weight loss expert, personal trainer and writer. In 2001, he set up ShawFitness to focus on helping both individuals and corporations achieve their weight loss, fitness and wellbeing goals. By the end of 2010, he had personally supervised more than 6,000 one-on-one appointments. Shawcross has written on weight loss and fitness for several newspapers and magazines.
MEDIA CONTACT:
Georges Philips
Email: info@theonediet.com
Phone: +442084462210
Website: www.theonediet.com
REVIEW COPIES AND INTERVIEWS AVAILABLE
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