MADRID, Spain (MMD Newswire) June 24, 2009 -- What You Think, You Become: Doing Business the Gandhi Way by Erik d'Auchamp is the first in a series of Doing Business books intended to provide professionals with unconventional advice on business management. "The current [economic] crisis obliges managers to look at themselves and their business through a different and unconventional perspective. This book does exactly that," says d'Auchamp.
With What You Think, You Become d'Auchamp intends to detour from a "traditional" business book approach by using an easy-to-read format. "Business books don't have to be long and serious," says d'Auchamp. "For those managers who feel they don't have time to read hundreds of pages of theory, this book is a great option." Author d'Auchamp, who calls What You Think, You Become an "anti-business book," has even designed a smaller version to make the book convenient to read while commuting to work or travelling.
Part of the proceeds from the Doing Business series is planned for donation to charity. The first is expected to benefit the Indian organization City of Joy Aid.
For more information or to request a free review copy, members of the press can contact the author at info@whatyouthinkyoubecome.com. What You Think, You Become is available for sale online at Amazon.com, BookSurge.com and through additional wholesale and retail channels worldwide.
About the Author
For the past decade, Erik d'Auchamp has worked worldwide in various fast-moving consumer goods companies as a manager in sales and marketing.
MEDIA CONTACT:
Erik d'Auchamp
Phone: +34 677 921 333
E-mail: info@whatyouthinkyoubecome.com
Web: www.whatyouthinkyoubecome.com
REVIEW COPIES AND INTERVIEWS AVAILABLE
###
The views and opinions expressed in this press release do not necessarily represent the views and opinions of BookSurge or its affiliates.
Add this page to your favorite Social Bookmarking websites
