trendwatching.com, one of the most visited trend sites in the world, has released its 8 important consumer trends for 2008.

Of interest to any business professional tasked with coming up with winning innovations in the next 12 months, the 8 trends (STATUS SPHERES, PREMIUMIZATION, SNACK CULTURE, ONLINE OXYGEN, ECO-ICONIC, BRAND BUTLERS, MAKE IT YOURSELF and CROWD MINING) cover major shifts taking place in the next 12 months in consumer societies around the world ..

All trends come with examples from brands already making the most of these trends.

The 8 trends for 2008 can be found at http://www.trendwatching.com/briefing

Notes to Editor:

To arrange an interview with Reinier Evers, founder of trendwatching.com, please feel free to email him directly  at This email address is being protected from spam bots, you need Javascript enabled to view it

trendwatching.com is one of the most popular trend firms in the world, with more than 160,000 business professionals from 120+ countries subscribing to trendwatching.com's monthly free Trend Briefing.

Besides its 8 important trends for 2008, trendwatching.com has also released a full annual Trend Report. The 2008 edition has so far been purchased by more than 1,800 firms worldwide, including virtually every Fortune 500 corporation.

The company relies on a network of more than 8,000 spotters worldwide to keep a pulse on changes in consumer behavior on a global scale. For more information: http://www.trendwatching.com

Founder Reinier Evers is one of the most quoted trend watchers in the world: more than 300 business publications in 40 countries, including CNN, Business Week, New York Times, TIME, AdWeek, the Guardian and Die Zeit, have reported on trendwatching.com's trends. Reinier has presented to business audiences in more than two dozen countries.

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