FOR IMMEDIATE RELEASE                     

CONTACT:
Amber O’Neal, President
Café Physique LLC
Phone 404.444.2857
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www.cafephysique.com

CAFÉ PHYSIQUE BRINGS HOLLYWOOD-STYLE FITNESS TO THE MASSES

Atlanta, GA -- July 11, 2007 -- Café Physique promises clients they will never have to worry about being told to run 8 miles or eat grapefruit and plain tuna twice daily for a month. “We don't believe in gimmicks because they don't work for most of us.  We equip ordinary people with the tools they need to be successful without relying on unrealistic schemes,” states Amber O’Neal, certified personal trainer and owner.

Café Physique steps up to the plate for those without the benefit of an expensive entourage of top-notch trainers, personal chefs, and daring designers.  Convinced that the secrets to becoming a “red-carpet diva” should be available to the masses even when dirty laundry, crying babies, and tight budgets run rampant, the staff of certified personal trainers and Registered Dietitians at Café Physique helps ordinary people reach their fitness and nutrition goals by developing and implementing realistic and actionable healthy lifestyle plans.

According to O’Neal, “Everything we do is based on the More or Less PhilosophySM. We believe that integrating small changes into every day life will add up over time and make a huge difference in the way our clients look and feel.”  While urging clients to break unhealthy habits by purposefully doing more of some things and less of others, Café Physique is turning the tables on services that used to only be fathomable to wealthy socialites and famous Hollywood stars.

Not only does Café Physique conduct all training services in the comfort and privacy of their clients’ homes, the staff also offers private Pilates & yoga sessions and Healthy Kitchen Makeovers to make cooking nutritious meals painless and convenient for busy professionals and swamped stay-at-home moms.

“Obesity has been declared a national epidemic and cardiovascular disease  is maintaining its spot as America’s number one killer, so the case for living a healthy lifestyle has already been built.  At Café Physique, we strive to bring that case to life by helping ordinary people make extraordinary celebrity-sized life changes,” states O’Neal when asked about why her company exists.  

While Café Physique clients will not be up for Academy Awards any time soon, it is easy to see that they are taking home a lot more than a little gold statue – they are getting a whole new lease on a fabulous life.

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