MASS MEDIA DISTRIBUTION NEWSWIRE

Bikini clad energy drink has been voted to be the "SEXIEST CAN ALIVE" by Texas revelers
February 13, 2007
 
 
"SEXIEST CAN ALIVE"
   
Bikini clad energy drink has been voted to be the “SEXIEST CAN ALIVE” by Texas revelers!

 
Clean Mean Energy is the first canned drink in the world to have a decorative wrapper around it with “Clean Mean Girls” printed right on the side of the can. The Texas blondes on the can has earned it the title of “Sexiest Can Alive”! The drink is also first to be Clean Capped with Advercan’s new waterproof can-top-label. The label is made of a proprietary material recently developed by www.Advercan.com  and is now ready for high-speed beverage lines globally. All together, Clean Mean Energy has a “CLEAN Cap”, a sexy wrap, and a MEAN lime-Taurine jolt no other drink can flaunt.
 
Sample Image

The16oz can is wrapped with the Advercan inspired method of sleeving aluminum containers with images of Girls, BMX, Motor Cross, NASCAR, Xbox, Play Station, sports figures and other extreme interests. Says John Krukemeyer, of ITW “We at CCL Autosleeve think that Advercan's “Clean Mean” promotional package offers a new and exciting way to promote your can packaging, whether it is sports teams, grocery chains or just doing a prize promotion. Another big benefit is the Clean-Cap. You no longer have to worry about dust or dirt on the lid." Tom Bachman, of Beverage Industry Magazine adds, “Now for the first time, cans have the capability of “under the cap” type of promotions previously restricted only to bottles. In addition, there are the opportunities for aroma and electronic chip technologies that have never before been available.” “In Today’s consumer products world, security and sanitation are of utmost importance in providing products that are attractive, convenient yet safe.“ He goes on to say “The ADVERCAN system is the emerging technology for touch and target TNT marketing”
 
“I thought it would be an exciting way to introduce a uniquely sexual energy drink if I applied Advercan’s can top / can side label to allow retailers and C-stores a targeted branding and co-promotion ad space at no charge”. ’Besides the hot-t-t-t Lake Dallas Girls on the label, great examples would be 7-11’s new performance fuels, can-top-lotto, or a “Peel to Reveal” free Xbox contests” says K Mac McClintock, the chief innovator of the packaging concepts.
 
Clean Mean Energy has already experienced interests from many retailers, sports teams, and assorted Mom ‘n Pop C-stores. The Dallas based company hopes Seven & I Holdings will realize the benefits in Japan where most canned beverages are sold in hand loaded vending machines and 7-11 shelves.
 
The “Sexiest Can Alive” is sure to appease it’s targeted consumer profile with a boost of mean energy and pictures of the bikini clad “Clean Mean Girls“ on it’s very intense design concept.                                      
 
See the www.cleanmean.com web site for info.
 
Advercan‘s “Clean Cap” BioFilm can-top-label has been distributed at NACS, NBWA, INTERBEV, PACK EXPO, and sent to most of the major BevCo packaging companies. See   
 
The unique Clean Mean Energy packaging concept is protected by numerous copyrights, publications, and patent files. Licensing of this Intellectual Property is invited.
 
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Press Release Summary

Clean Mean Energy is the first canned drink in the world to have a decorative wrapper around it with "Clean Mean Girls" printed right on the side of the can. The Texas blondes on the can has earned it the title of "Sexiest Can Alive"!